Keywords
raqamli diskurs
paremiya
anti-maqol
intertekstuallik
rekontekstualizatsiya
pragmatika
transformatsiya
lingvokulturologik
How to Cite
Abstract
Maqolada o‘zbek va ingliz paremiyalarining zamonaviy raqamli diskursda transformatsiyalanish mexanizmlari an’anaviy paremiologik shakl bilan yangi kommunikativ muhit o‘rtasidagi intertekstual munosabat nuqtai nazaridan tadqiq etiladi. Asosiy e’tibor paremiyaning tashqi strukturasi qanday o‘zgarishidan ko‘ra, mazkur o‘zgarish uning semantik yadrosi, pragmatik yo‘nalishi va lingvokulturologik kodiga qanday ta’sir qilishiga qaratiladi. Tadqiqotda an’anaviy paremiografik manbalar hamda raqamli va anti-paremiologik transformatsiyalarni yoritgan zamonaviy ilmiy ishlar materialidan foydalanilib, diskursiv, semantik-pragmatik, intertekstual va qiyosiy-tipologik tahlil metodlari qo‘llanadi. Tahlil raqamli modifikatsiya leksik substitutsiya, struktur qayta qurish, kontekstual resemantizatsiya, pragmatik inversiya va multimodal kengayish orqali yuzaga kelishini ko‘rsatadi. Biroq ushbu mexanizmlar mustaqil emas: ularning kommunikativ samarasi adresatning kanonik maqolni tanishi va yangi kontekst bilan eski model o‘rtasidagi ma’no masofasini hisoblay olishiga bog‘liq. Maqolada raqamli transformatsiyani “kanonik invariant - transformatsion o‘zgarish - yangi kontekst - pragmatik qayta yo‘nalish - madaniy kodning saqlanishi yoki qayta profillanishi” munosabati asosida izohlovchi yaxlit model ishlab chiqiladi.References
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