Abstract
This article presents a pedagogical framework aimed at developing intercultural communicative competence (ICC) among tourism students. The framework integrates theoretical and practical approaches, focusing on enhancing students’ awareness, skills, and attitudes necessary for effective intercultural communication in tourism contexts. Key components include experiential learning, role-play, collaborative projects, and reflective practices. The study emphasizes the importance of fostering ICC to improve professional readiness, enhance customer satisfaction, and promote global understanding.References
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