Abstract
This article explores communicative intention and persuasive strategies in economic texts from a linguopragmatic perspective. It analyzes how authors construct meaning, influence readers, and achieve strategic goals through lexical choice, discourse structures, and pragmatic tools. The study highlights the interaction between language, context, and audience in shaping economic narratives. Special attention is given to argumentation patterns, evaluative language, and implicit pragmatic mechanisms that enhance persuasion in economic discourse.References
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